The National Automobile Dealers Association (NADA) annual conference – the 2025 NADA Show – is just days away in New Orleans, Louisiana, from January 23-26. It’s one of the retail automotive industry’s most important events, and the Assurant team is looking forward to connecting with colleagues from around the world, as the show becomes increasingly focused on global industry connections.
We’re also looking forward to meeting with clients and prospective clients. With a full schedule of networking opportunities and plenty of engagement anticipated on the show floor, we’re eager to hear what our dealer partners have on their minds. Our team is ready to listen and engage by sharing how we can help them navigate today’s market, while focusing on value and profit maximization.
In the meantime, here are a few topics we expect will be widely discussed and how they might affect an evolving automotive retail landscape.
The Right Partner is Critical to Optimizing Dealer Operations
Assurant is doubling down on our level of service and optimizing our sales model to strengthen our connections, while building on 60 years of industry-leading dealership development that our clients have always relied on. Our team is always ready to share how we are “all-in, always-on” when it comes to putting our clients’ success and customers first. No matter what’s happening in the market, we’re tuned in and able to help dealers optimize their profitability.
Creative Solutions Can Mitigate Today’s Challenges
Speculation about the ongoing availability of globally sourced items can raise concerns about increased costs for replacement parts. This could lead to increased cost of claims, impact loss ratios, and affect profitability. Fortunately, we have built flexibility into our Assurant Vehicle Care products, making them adaptable to cost fluctuation. If parts availability affects new vehicle manufacturing, leading to higher vehicle prices, consumers might delay purchases or opt for used vehicles, affecting new car sales. As in the recent past, dealers who can creatively source used cars (see the NADA Exchange Session: Sourcing Preowned Inventory in Creative Ways) will have more opportunities to sell used vehicles – and more opportunities to protect those vehicles with F&I products. Beyond that, our team can help dealerships look for ways to maximize sales, even in the face of market challenges. It might be advice like Go back to basics — with a twist — to thrive in today's buyer's market (Automotive News; subscription required). Or we may point out that in times of uncertainty, it’s time to flip the script and focus on something they can control: their profit participation. We’d go on to offer guidance on how to take a fresh look for greater control and a more profitable program.
Electric Vehicles: The News of Their “Demise” May be Greatly Exaggerated
Opinions vary on the future pace of consumer adoption of EVs. But it’s important to consider that as more electric vehicles, including more affordable models, enter the market, they’ll likely pull in more “EV curious” buyers. With the understanding that consumer demand will always have a place in the adoption of EVs, forward-looking dealers won't take their foot off the accelerator when it comes to offering electric vehicles. In an ever-evolving landscape, dealerships that maintain and even accelerate their EV sales and service capabilities will be able to grab a larger piece of the EV pie than those that don’t. And it’s still a relevant topic, as demonstrated by this Exchange Session: Identifying EV Customers.
We Hope to See You at the 2025 NADA Show
If you’ll be attending the 2025 NADA Show, our team would love the opportunity to show you – with certainty – how we can help improve your bottom line. With forward-thinking F&I products that help you drive revenue when sales are flat. A digital-first customer experience that elevates your brand and keeps your customers coming back. And immediate-impact training that lifts your team.
The world is changing fast, and now is the time for a partner that is 100% dedicated to your success. Let's grow your dealership’s performance and look forward together to a bright, profitable future.